The results, up front

• Impact assessments that previously took 1–2 full working days now take ~1 hour

• Spaak serves as the team's single entry point for tracking EU policy across dozens of sources

• Briefings for senior management and political meetings now start from a Spaak-generated foundation, drafted in minutes rather than hours

• Time saved on research goes back into relationship building and strategic engagement

Navigating the EU jungle

For global manufacturers like Danfoss, EU legislation is a strategic priority. With a broad portfolio of solutions that increase machine productivity, reduce emissions and lower energy consumption, the Public Affairs team tracks a complex environment of policy files, assesses business impact, and ensures Danfoss can engage at the right moment with the right message.

The challenge: the EU policy landscape is massive and fragmented. Relevant legislation can run to 300 pages. Important developments are scattered across several  institutions, committees, and publications. And the window to influence a policy process is often narrow.

Navigating all of this is  a manual, time-consuming effort that left little room for the strategic work that actually moves the needle. Spaak reduces this manual work significantly while creating space for more strategic thinking.

One platform, three essential jobs

Danfoss' Public Affairs team now relies on Spaak across three core areas:

Policy monitoring. Every morning, the team checks Spaak for the latest developments across tracked policy files. The platform surfaces what matters, so the day starts informed and ready.

Senior management briefings. When Danfoss executives meet with MEPs or political stakeholders, the pre-briefing process starts in Spaak. The platform generates a structured foundation that the team refines quickly.

Legislative impact assessment. When major legislation drops, Danfoss needs to quickly understand what it means for their business and where to engage. Spaak maps the implications directly, cutting through the complexity.

We now get tailored policy insights as a recommendation from the tool and check whether they align with our position. What used to take days now takes an hour." - Luca Haberkorn, Public Affairs Advisor, Danfoss

Days become hours - and hours become strategy

The clearest proof came with the EU Industrial Accelerator Act, a major Commission policy file on competitiveness directly relevant to Danfoss' operations. An impact assessment of that scope would previously have taken one to two full working days. With Spaak, the team had a thorough first assessment within an hour.

That time doesn't disappear. It gets reinvested into the work that creates real influence: building relationships with policymakers, preparing stronger advocacy positions, and showing up to conversations with more depth and confidence.

The platform reduced our time spent on impact assessment by at least one to two working days. That time goes back into the conversations and relationships that actually matter." - Luca Haberkorn

A strategic partner, not a shortcut

Ask the Danfoss Public Affairs team how they'd describe Spaak, and they don't reach for a feature list.

Spaak’s platform is your smart sparring partner. It does all the legwork, but the strategic decisions remain yours. - Luca Haberkorn

Public affairs is a people-driven profession. Relationships, networks, and direct engagement with policymakers remain the core of the work. Spaak handles the research load so the team can focus on what only humans can do: showing up informed, building trust, and influencing decisions.